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Nonprofit Communications

Communicate Online with Salsa

The core of any successful organizing is a well-thought-out nonprofit communications outreach strategy. Salsa’s communication tools provide the versatility to get the most return from your efforts and the ability to continually tune and refine your campaigns including:

  • Email blasts and newsletters
  • Donation appeals
  • Action alerts
  • Social media publishing and sharing

From building targeted lists to creating the customized email with your own branded look and feel, to publishing in social networks, you get a true best practices approach with Salsa. Our communications and deliverability specialists not only monitor behind the scenes to ensure the highest email deliverability standards; you have access to proven, real world tips and expertise from Salsa and its larger community of partners and users.

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Email Marketing for Nonprofits

Take your supporter data to the next level by using it to target your communication outreach. The process is simple- write, target, send and track.

Sharing and Social Media

Easily add social sharing features to email and other content, make supporter and event sign-up a breeze, get to know supporters with the Social CRM add-on, track results and more

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Marketing Automation

Target and personalize your communications to reach supporters in ways meaningful to them, tailoring your message to their specific interests with features like scoring, tagging and smart groups. Set it up and let the system do the work for you. See the benefits of segmented messages and nurturing emails in increased engagement and decreased attrition rates.

Social Marketing Automation Powered by Attentive.ly

With the Attentive.ly add-on package, you can go beyond traditional marketing automation (see more above) to segment your supporters based on their social media interests and activities. Even better, you can filter and respond to users using email or Twitter DM, create and update lists in Twitter and follow new users. This works hand-in-hand with other Social CRM features you’ll get in the package.

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