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Why Are You Slackin’? Get Past the “Like” Already.

Why Are You Slackin’? Get Past the “Like” Already

Understand what motivates your online supporters to take action.

The rules of the game for engaging supporters have changed with the digital age. Now, nonprofits like yours have to really think about how you are reaching out to your supporters and how you can translate a “like” online to taking action. The key is creating programs that meet the needs of supporters first, and then gradually deepen their relationship with your organization through individualized communication. Ready to turn slacktivists into activists?