Watch: Get More Out of Your Email List
Why “love the ones you’re with”? This webinar focuses on your supporters, the records that are already in your list and already “with” you. It talks about new ways to not just tell your supporters how much you love them, but to also really show them. We talk through setting up a welcome series, scoring, and nurturing supporters to increase engagement and build better relationships.
Watch and learn:
- How to use welcome emails to make a great first impression (and why they have much higher click and open rates than other email campaigns).
- The basics of scoring - what it is and why it helps you.
- General scoring setup instructions for whichever system you use.
- Establishing a plan and content ideas for an automated nurture program.