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Salsa Reinforces Commitment to Nonprofits’ Success in Building Support Online with New Website and Refreshed Brand

04/17/2013

New company website helps clients “ignite action and fuel change” with new resources and tools

Washington, DC – April 17, 2013 - Salsa Labs, Inc. (Salsa), creator of the online and integrated platform for nonprofits of all sizes to build their support base, today announced the launch of its newly redesigned website, www.salsalabs.com. The site comes in conjunction with an overall rebranding effort, aimed at reflecting Salsa’s continued passion for helping nonprofits and allowing them to better serve clients through their online presence.

salsa-new-website-multiple-devices-640wide_0“We are putting all eyes and hands on how to bring the most strategic value possible to our clients,” said Scott Stouffer, CEO of Salsa. “Simply put, if it doesn’t bring more value to the client, we aren’t doing it. The new website, along with the new brand, will help us communicate more clearly our priority- providing technology that empowers nonprofits and helps them have a greater impact.”

The refreshed website offers visitors more than a new look and feel. Its updated site structure is easier for visitors to navigate and search, whether they are a client, a prospect or a partner, actively meeting their needs like never before. The site offers more strategic education and an improved online community, so clients can get more information on how to better use their technology, and build relationships with other nonprofits to share ideas on how to be more successful. Visitors will still have easy access to Salsa’s popular blog, its client case studies, sign up for events and more, with a tight integration to the Salsa platform, ensuring seamless relaying of information.

“We are a company with a community and platform designed specifically for nonprofits and political campaigns that are trying to affect true change,” said Christine Schaefer, vice president of community and marketing for Salsa. “We are committed to bringing people together, people who are on fire with a passion for advocating, fundraising and inspiring others to make this world a better place. We believe the new website and branding reinforce that.”

The site is now available at www.salsalabs.com. And don't forget to follow Salsa on Twitter or like them on Facebook.

About Salsa Labs

Salsa Labs (Salsa) helps nonprofits and political campaigns ignite action and fuel change around the world by growing and engaging a base of support online. With Salsa, groups of all sizes can easily organize their supporters and chapters, fundraise, advocate, communicate through email and social media, host events and measure results. Salsa provides more than technology; it offers strategic best practices, training, highly rated support and a strong online community, so its clients can focus their energy on their mission. The company currently empowers more than 2,000 organizations’ and their more than 75 million donors, members, activists and fans across the globe. For media information, contact Leah Wilkinson, WilkinsonShein for Salsa, 703-907-0010 or leah@wilkinsonshein.com. Visit Salsa online at www.SalsaLabs.com.

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