Welcome to the Salsa Blog

Alex Jeter

Recent Posts by Alex Jeter:

5 Ways to Get More Participants More Involved with Your Peer-to-Peer Fundraising

You host peer-to-peer campaigns and events to extend your fundraising reach. But, how do you get more people to participate, and get those participants more involved?

Topics: Partners

Marketing Automation for Nonprofits: Why it Matters

Chances are, you are already very familiar with marketing strategies for your nonprofit. You've likely engaged in the writing of fundraising letters, recruitment emails, sponsorship requests, and more. Now you're looking for new ways to refine your process and perfect your outreach.

Topics: Marketing

Direct Mail Fundraising: 5 Strategies for Every Nonprofit

Direct mail fundraising is often a sore spot to talk about with many nonprofit organizations. Organizations tend to be hesitant toward this method because it is often viewed as old fashioned, so it's assumed that direct mail fundraising can't be enhanced by a tech solution. 

Topics: Donor Management

3 Nonprofit Marketing Strategies (That Really Work!)

Whether your nonprofit is growing as an organization or just trying to expand your influence in the community, your marketing strategy is vital to your success.

Topics: Marketing

Fundraising CRM Guide: What Your Nonprofit Needs to Know

Your nonprofit's CRM is a hub for important information about each and every one of your donors. This stored information is key to unlocking new and advanced fundraising strategies for your organization.

Topics: Donor Management

4 Salesforce Integration Features Your Nonprofit Needs

For nonprofits of all shapes and sizes, Salesforce is their CRM of choice. This cloud-based constituent relationship management platform is extremely flexible for nonprofits with specific customization requirements. Salesforce offers rich constituent tracking, report building tools, and the ability to connect data together from multiple points.

Did you know that Salsa Engage now integrates with Salesforce? Now, the same nonprofits using Salesforce can start getting more out of Salsa Engage’s robust nonprofit software suite.

Topics: Donor Management

Donor Software: Choosing the Right Tools for Your Cause

As we've expanded our use of digital tools to adhere to the needs of supporters and consumers, donor software has become an integral tool to nonprofits all over the world. 

Donor software helps nonprofits of all shapes, sizes, and missions to collect, store, and use the necessary information for effective outreach and communication with supporters. Therefore, to take control of your fundraising efforts, it's essential that your nonprofit invests in software that provides the best tools for their needs. 


Topics: Donor Management

Donor Relations: How to Build Better, Stronger Connections

Figuring out the right way to connect with your supporters is a challenge that nonprofits of all shapes and sizes face.

Whether it’s planning effective stewardship strategies or extending relevant engagement opportunities, mastering donor relations should always be a top priority for nonprofits like yours.

Topics: Donor Management

7 Ways Using Data Can Improve Your Peer-to-Peer Fundraising Results

What do you do when your peer-to-peer (p2p) fundraising campaign results go flat? Or, what if you want to take your campaigns to the next level? We say it’s time to put your data to work!

Topics: Partners

10 Signs You Should Develop Your Nonprofit Financial Literacy

Accounting is the language of business.” - Warren Buffet

Topics: Partners

7 Best Practices for Creating an Event Plan


Topics: Partners