Nonprofit Corporate Sponsorship as a Fundraising Strategy

Most nonprofit fundraising strategies include a plan for online donations, event ticketing, and...

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Craig Grella

Craig Grella

Craig Grella is the content marketer for Salsa Labs, creating its marketing materials and helping Salsa clients use Smart Engagement and digital marketing to accomplish their missions.

Recent Posts by Craig Grella:

Get Organized With a Nonprofit Editorial Calendar
Top Posts
March 10, 2021

Get Organized With a Nonprofit Editorial Calendar

A nonprofit content calendar can help you plan, organize, and implement a content strategy that promotes your organization’s programs and services on multiple platforms including the web, social media, email, and print.

The content calendar we recommend to all nonprofits is the same one we use at Salsa Labs for planning our own communications, and in this article, we’ll show you exactly how to use it. You can grab a copy of the templates here and follow along with the tutorial to customize it for your own use.

The Delaware Humane Association, The First Ever Indoguration™, and a New World Record for the Most Pets on a Single Zoom Call
Fundraising
February 19, 2021

The Delaware Humane Association, The First Ever Indoguration™, and a New World Record for the Most Pets on a Single Zoom Call

When opportunity knocks, nonprofits need to be ready to answer the door and be open to the possibility of expanding their operations.

That’s exactly what happened when President Joe Biden arrived at the Delaware Humane Association to adopt a dog named Major.

How to Create a Nonprofit Website and Integrate it With Other Tools
Nonprofit Marketing
February 5, 2021

How to Create a Nonprofit Website and Integrate it With Other Tools

This is the final post in a series of articles on the topic of digital marketing for nonprofits and creating the perfect nonprofit website. In the first four articles, we discussed creating mission pages, impact pages, volunteer pages, fundraising pages, and your homepage. Using the lessons learned in those five articles you can create an extremely effective nonprofit website that engages your audience and creates volunteers and donors.

How to Create a Nonprofit Website Homepage That Gets Attention
Nonprofit Marketing
February 2, 2021

How to Create a Nonprofit Website Homepage That Gets Attention

This is the second to last post in a series of articles on the topic of digital marketing for nonprofits and creating the perfect nonprofit website. In the first four articles, we discussed creating mission pages, impact pages, volunteer pages, and the all-important donate page. In this fifth post, our next to last article in this series, we will discuss creating the perfect nonprofit website home page. 

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