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Craig Grella

Craig Grella

Craig Grella is the content marketer for Salsa Labs, creating its marketing materials and helping Salsa clients use Smart Engagement and digital marketing to accomplish their missions.

Recent Posts by Craig Grella:

13 Ways Nonprofits Can Build an Email List
Top Posts
May 24, 2021

13 Ways Nonprofits Can Build an Email List

Email marketing is one of the most reliable and cost-effective marketing methods a nonprofit can put in place to reach potential supporters, donors, and advocates. In this article, we’ve put together 13 methods you can use to grow your nonprofit email list from zero to hero. Best of all, 10 of the 13 methods cost absolutely nothing to perform and you can get started right away.

6 Week Communication Roadmap for Nonprofit Events
Fundraising
May 7, 2021

6 Week Communication Roadmap for Nonprofit Events

The ever-increasing digital nature of event planning has thrown a virtual wrench into the fundraising gears of nonprofits large and small. So, over the past two years, Salsa has surveyed nearly 400 nonprofits in an effort to understand what they’ve done to successfully bring their offline events into the world of virtual nonprofit events.

26 Strategies to Take Your Fundraising To The Next Level
Fundraising
April 14, 2021

26 Strategies to Take Your Fundraising To The Next Level

 

If you're a nonprofit, chances are you rely on a constant stream of revenue to power the good work you do. The fundraising strategies you employ will be critical to your success in both the short term and the long term. It’s never too late to hone your strategy, and in this article we’ll give you 26 expert fundraising strategies to create and engage more donors, generate additional revenue, and take your nonprofit to the next level.

Nonprofit Corporate Sponsorship as a Fundraising Strategy
Fundraising
April 8, 2021

Nonprofit Corporate Sponsorship as a Fundraising Strategy

Most nonprofit fundraising strategies include a plan for online donations, event ticketing, and major gift programs. But one of the most overlooked ways to generate additional revenue is through corporate sponsorships.

In this article, you’ll learn all about nonprofit corporate sponsorships and how they can help your organization accomplish its mission and increase fundraising revenue.