Donor Stewardship: 5 Techniques for Building Relationships

If there’s one thing that challenges nonprofits campaign after campaign, it’s knowing how to...

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Mark Kelly

Mark Kelly

Recent Posts by Mark Kelly:

Grassroots Software: 5 Fundamental Questions You Should Ask
Advocacy
August 2, 2018

Grassroots Software: 5 Fundamental Questions You Should Ask

For grassroots organizations of all shapes and sizes, there comes a time when investing in software solutions becomes an inevitability. However, it’s not always clear what grassroots software is out there, and what kinds of tools you really need.

Strengthen Your Donor Segmentation: 7 Successful Strategies
Donor Management
June 7, 2018

Strengthen Your Donor Segmentation: 7 Successful Strategies

When it comes to making connections with your supporters, there’s nothing more important than making people feel like your nonprofit is actually talking to them. Instead of using the same communication, engagement, or fundraising strategies for your entire community, your team should instead take a segmented approach.

5 Tips for Steering Your Organization Toward Online Fundraising
Fundraising
June 6, 2018

5 Tips for Steering Your Organization Toward Online Fundraising

Navigating through the digital landscape can be a little murky at times. These channels are constantly evolving requiring you to keep pace with industry knowledge, insights, and best practices.

Successful Donor Engagement in the Digital Age
Donor Management
June 5, 2018

Successful Donor Engagement in the Digital Age

The engagement of nonprofit organizations with donors must combine strong ties with ties that are weak to maintain positive relationships on social media, as well as offline. Examples of strong ties include personal relationships like friends or family; weak ties are acquaintances. From queries and updates on the organization’s progress to personalized communication and thank-you notes, technology can be an aid if used well.

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