Click-to-Call Advocacy to Help Grassroots Campaigns Win

Dan Quirk
November 1, 2017

New Enhancement to Multi-Channel Advocacy Platform for Organizing, Mobilizing, and Amplifying Supporter Voices

Bethesda, MD — November 1, 2017 — Nonprofit software leader Salsa Labs (Salsa) is excited to announce the addition of Click-to-Call functionality to it’s multi-channel advocacy platform in Salsa Engage.

Click-to-Call actions enable Salsa Engage campaign managers to connect grassroots supporters to their specific legislators via telephone, while providing them with scripts and talking points relevant to their organization’s agenda, and to record data to identify and interact with their most passionate supporters.


“Widespread political division and an endless, chaotic news cycle is distracting citizens and affected groups from all sides,” said Salsa Labs CEO, Scott Stouffer. “To win the grassroots campaigns of today and fight the legislative battles of tomorrow, organizations require tools that help them cut through the clutter and rise above all the noise with hyper-targeted messaging on the right channel at the right time.”

Click-to-Call joins a multi-channel advocacy platform that already includes the ability to quickly build online petitions and target Federal, State, and Local legislators with email messages and direct Facebook and Twitter messages. Salsa Engage also provides legislator lookup, a grassroots advocacy dashboard, and a robust mobile-ready marketing automation platform.Click to Call Advocacy Announcement

Salsa Labs COO, Donna Myers added, “With Click-to-Call advocacy actions now in the mix, Salsa users will have the upper hand. They’re fully equipped to rapidly organize, mobilize, and amplify the voices of their supporters both online and offline.”

In the coming weeks, Salsa will be releasing new product features that focus on helping nonprofits dramatically grow and retain brand new supporters.

About Salsa Labs 
Salsa is a technology company that provides powerful fundraising, advocacy, marketing, and CRM software to nonprofit organizations helping them Engage and Change the World. Leveraging Salsa’s suite of easy-to-use tools, nonprofit customers of all types and sizes can truly communicate and manage relationships with their constituents across any channel including email, social, mobile, direct mail, and face-to-face. Through the Salsa Scholars eLearning experience, users have access to strategic best practices and training that helps them maximize the tools and exceed their organizational goals. The company fuels more than 3,000 organizations and 10,000 nonprofit professionals to deliver on their mission! For more information visit

Topics: News + Updates
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