Salsa Blog

New feature: State name merge field

In the past, using your supporters' state information in email blasts was difficult. You had two options: you could use the merge field in your email blasts, which resulted in the abbreviations of each state, or you could create and then populate a custom field with the full state names.

But now, you can use the field to get the full state name to show up – so your users will see something like “Join other supporters in Texas” instead of “Join other supporters in TX.”

Not too familiar with using merge fields? Learn how to use them here, or check the list of the most common fields here.

Topics: Supporter Management Salsa Marketing