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What is Advocacy Advertising?
Advocacy
May 2, 2017

What is Advocacy Advertising?


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At face value, it’s not exactly difficult to figure out the basic meaning of advocacy advertising. Just as it sounds, the term applies to marketing for various advocacy campaigns.

Back to Basics: What is Advocacy?
Advocacy
December 21, 2015

Back to Basics: What is Advocacy?

Have you ever taken steps to support a cause that’s near and dear to your heart? Have you ever used your own platform to raise awareness of a societal issue that can’t fix itself? If you answered "yes" to either of those questions or have taken very similar steps, there’s a good chance you’ve participated in advocacy. Rather, you’ve been an advocate.