Welcome to the Salsa Blog

Fundraising Blog Posts

10 Effective (and Easy) Online Donation Form Strategies

Online giving is the fastest, easiest, and most convenient way for your donors to give. Whether it’s contributing to your latest fundraising appeal, making a gift to your annual fund, or sending a donation via mobile device, your donors are opting more and more to make digital gifts.

Topics: Fundraising

5 Questions to Ask Before Buying Event Fundraising Software

If there’s one thing that’s true year after year, it’s that event fundraising is a key component of your nonprofit’s fundraising strategy.

Not only does your team rely on fundraising events to help you reach your campaign goals, but these events are also one of the most important tools in your arsenal that you can leverage to build sustainable relationships with donors, volunteers, and other supporters.

Topics: Fundraising

10 Outstanding Online Fundraising Ideas to Try in 2018

 

Fundraising is an old game, so it can often seem like there's nothing new to try. It's often too easy to slip into feeling uninspired.

In reality, this couldn't be further from the case! There are always new and interesting ways to spice up your fundraising, and luckily, the rise of online giving and communication channels only opens up more possibilities for nonprofits.

Topics: Fundraising

Top 11 Online Fundraising Tools Your Nonprofit Needs to Know

Fundraising is a crucial element in any nonprofit’s success. Without your fundraising and your donors, your organization has no financial backing and without financial support, how can you further your cause?

Topics: Fundraising

12 Effective Ways to Boost Online Donations for Nonprofits

If someone wants to support a cause, they’re likely to donate online. Nonprofits are taking note, and are offering more and more options for ways to give digitally.

Topics: Fundraising

Regain Lapsed Donors in 8 Steps [With Letter Templates]

Unfortunately, every nonprofit deals with lapsed donors, or donors who used to contribute to your organization but have since stopped for whatever reason.

While every organization and donor management software provider has a different definition for what makes a lapsed donor, you can play by a general rule of thumb: these supporters haven’t given in over 12 months.

Topics: Fundraising

P2P Event Pages in Salsa Engage [Video]

About 43% of millennials who are giving to nonprofits are donating through peer to peer fundraising.

With millennials recently taking over as the largest generation, now is the time to launch your peer to peer fundraising strategy, and Salsa can help!

Topics: Fundraising

Event Registration Analytics in Salsa Engage [Video]

For many nonprofits, events are critical to meeting annual fundraising goals and the ability to track event registration and ticket revenue along the way is important.

Tracking the progress toward goals is key, but wouldn't it be nice if you could see which emails or web channels are sending traffic to the event page or which device your registrants are using when they signing up? 

Topics: Fundraising

Online Event Registration Forms in Salsa Engage [Video]

Give the same A+ treatment to your event attendees during registration with beautiful, mobile-ready event ticketing and registration forms.

Your staff will love how easy it is to configure and customize the event types and ticket types so that you get all the information you need to put on a seamless, profitable event.

Topics: Fundraising

Online Fundraising Analytics in Salsa Engage [Video]

Understand what is working and what needs improvement. Be nimble and responsive with real-time information. Track your overall online fundraising progress with dashboard insights and use visual graphs and intelligent feedback to optimize specific fundraising pages.

Rich analytics and reporting will help you continuously improve at each step of the fundraising process. 

Topics: Fundraising

Automated Gift Acknowledgment in Salsa Engage [Video]

Organizations that don't focus on thank-yous lose, on average, 81% of all first-time donors and 54% of all ongoing donors.

The most valuable thing you can do to ensure longterm sustainability is to focus on boosting your donor retention rates, and the most important factor in retention is THANKING YOUR DONORS! Let's take a closer look.

Topics: Fundraising