March 6, 2017
Understand what is working and what needs improvement. Be nimble and responsive with real-time...
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Organizations that don't focus on thank-you letters lose, on average, 81% of all first-time donors and 54% of all ongoing donors. The most valuable thing you can do to ensure longterm sustainability is to focus on boosting your donor retention rates, and the most important factor in retention is THANKING YOUR DONORS! Let's take a closer look.
In the nonprofit fundraising world, spring is peer-to-peer event season. From Relay for Life to March for Babies, communities around the country will be participating in walks, runs, and dance-a-thons. As you plan your event, it's important to consider which version of P2P fundraising will work best for your organization.
At a high level, P2P can be divided into three major categories. Terminology can differ, but for our purposes we refer to them as traditional “athon” fundraising, crowdfunding, and do‐it‐yourself (DIY) fundraising.
We've reached our final peer-to-peer campaign option - DIY fundraising. Let's take a closer look.
On average, donations made through branded donation pages are 38% larger than contributions through generic pages. To increase the online fundraising revenue opportunities through your donation forms, you need the flexibility to publish them anywhere on your site, and the freedom to customize them for different campaigns, funds, and appeals.
Supporter donations fuel your mission and online gifts are crucial to multi-channel fundraising success. Increasing your share of online donations should be more than just a #GivingTuesday initiative. It should play a key role in your digital strategy throughout the entire year.
Planning a DIY Fundraiser requires you to think ahead about how to reach supporters, which options you’ll offer them, and the resources you can provide to help them reach their peer-to-peer campaign goal. In order to do so, make sure you follow these four simple steps: set reasonable expectations, choose a focus and campaign type, and decide what resources you’ll provide.
Charity auctions have been a staple of nonprofit event fundraising for years, but that certainly doesn't mean they've grown stale!
Given that it's so technical, payment processing for nonprofits can seem like a daunting subject. However, considering that all online fundraising relies on payment processing, it's important for organizations to have a basic understanding of this process and the tools they need to carry it out effectively.
This November, use social media for good and make progress toward your fundraising goals by getting #GivingTuesday trending.
Are you busy planning your end-of-year fundraising campaign? Wouldn’t it be great if it was all mapped out for you? Like a list of what to do each month between now and December 31?
You've done all the research, weighed all the options, and finally decided to make the jump. You're ready to invest in nonprofit fundraising software. Now, the only thing standing between you and more successful fundraising efforts is having to convince your board.
If you work in advancement at a private or independent school, you know all of your hard work and hours spent fundraising are well worth it when you see students excelling in their academic pursuits. In order to get to that point and watch your school flourish as the top-tier educational institution that it is, you’ll need equally top-tier fundraising strategies.
Mobile fundraising is the raising of money for a nonprofit or faith-based organization that involves donors giving through their mobile devices. These mobile devices can be smartphones or tablets, and the whole point of mobile fundraising is that it makes giving easy, quick, and accessible from anywhere.