From the Harlem Shake to Grumpy Cat, the holy grail of social media is getting your content to go viral. While it, admittedly, take a little bit of luck, there are certain ways you can shape your content to improve your odds.
In this video, John Hlinko teaches his tips on getting your content shared with focus on three areas:
- Crafting spread-worthy content
- Identifying and engaging the key influencers to help spread it
- Utilizing the right platform(s) that best lend themselves to spreading