What is advocacy?
Advocacy is when one person, a group of people, or an entire organization publicly recommend or support a particular cause.
What is online advocacy?
Online advocacy employs the capabilities of social media, email, and the web to drive public awareness and legislative change.
How can I start an advocacy campaign?
Successful advocacy campaigns are led by strategic organizers and facilitated by passionate supporters and powerful software. Learn more about advocacy campaigns >.
Is online advocacy training available?
Salsa's eLearning platform will train your team to maximize Salsa Engage advocacy tools and our strategic partners offer grassroots campaign educational courses.
What is grassroots software?
Grassroots software is another term for advocacy software which helps nonprofits build a list of grassroots supporters, communicate with them and amplify their voices through email, social, targeted actions and petitions.
What's the best online advocacy platform?
Independent digital agency, Firefly Partners, ranked Salsa "Best Advocacy Platform" in their 2016 Guide to Online Engagement Tools.