How to Create a Subscription Model for Sustained Giving
Nonprofit Know It All's, Danielle Johnson Vermenton, shares her ideas on how to target the right supporters for sustained giving, how the landscape has changed for donors, and most importantly, how to handle these changes.
What You’ll Learn:
Brief review of the latest trends in sustained giving and the opportunity for nonprofits
Changes in the consumer landscape are impacting the sustainer pitch, so what can you do to take advantage (anyone heard of subscriptions?!)
The right supporters are ready for sustained giving. In this webinar Danielle will focus on conversion of first-time donors into sustainers
Through a strategic mix of targeting, stewardship, engagement, and a compelling pitch many organizations can grow their current program
*Be sure to stay till the end for bonus tips on how to solicit existing monthly donors to give more