Salsa Labs v. Action Network

Supporter Engagement Software Comparison

Turn prospects into supporters, advocates, donor, volunteers and fundraisers with Salsa

Salsa provides you with one unified platform to engage deeply with your supporters. Salsa CRM allows you to create rich profiles so you can precisely target your supporters with the right message at the right time. Point tools like Action Network are good for organizing a movement but you’ll need multiple integrations with many vendors to match what you get with Salsa’s all-in-one platform.

Lauren chose Salsa over Action Network

Amy Torkelson

Development Director, Association for Neighborhood Housing Development

"ANHD moved away from Action Network and over to Salsa Engage."

"ANHD moved away from Action Network and over to Salsa Engage back in June for a few key reasons surrounding functionality and customer service support. In terms of functionality: to create any quality emails, you needed to know a certain level of HTML, which is not conducive for us, especially when we knew other systems (like Salsa) didn’t require you to know HTML. The system didn’t have the fundraising and events integrations with it, so we would have to use an additional system and export/import information between the two systems when we got donations or had an event. Lastly, of note, the database was not set up in an intuitive way, so it was taking us a while to understand how to most maximize the system. In terms of customer support, to get any support on how to use the system, you had to email them back and forth, which usually led to more time and conversations instead of just calling them. There were also not as many helpful tutorial videos."

Why Nonprofits Choose Salsa Labs Over Action Network?

  • Salsa was recognized as a G2 Crowd High Performer for the Winter quarter of 2019 and was awarded the "User's Love Us" badge in 2019 as well! .
  • Salsa's multi-channel advocacy actions including click-to-call, social advocacy, targeted messages, and petitions. Action Network does not offer click-to-call or social advocacy.
  • Salsa Engage is easy to set up with our dedicated onboarding specialists, Salsa Scholars eLearning platform, and Support Center.
  • Quickly launch campaigns with forms and emails that can be quickly designed without any coding knowledge and target specific supporters with sophisticated marketing automation.
Online Advocacy Software - Salsa over Action Network


If you're looking for one comprehensive platform to launch multi-channel grassroots advocacy and fundraising campaigns, Salsa is your best bet!

Loved By Over 10,000 Nonprofit Users