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Engage Your Supporters with Scoring

You’ve taken the steps to bring in a great base of support.Now, a few key calculations can help you determine the level of engagement of your supporters and allow you to target them successfully. Referred to as “scoring”, this metric helps you encompass all actions, events and donations. You can use this information to improve your supporter engagement strategy.

This whitepaper explains:

  • The basics of scoring- what it is and why it helps you
  • General setup instructions for whichever system you use
  • Advanced direction for tailoring your scoring to account for additional factors like recency

Download Target Your List and Engage Supporters with Scoring

Take Scoring to the Next Level

Reading the whitepaper is just the first step to scoring success. Next, you’re ready to get started. These additional materials may help: