Applying basic e-commerce principles to online donation pages may increase your donation page conversion rate. Here is why and how a small to midsize business e-commerce strategy can be applied to a nonprofit's fundraising donation page design for a higher completion rate.
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About Salsa Labs
Salsa Labs (Salsa) helps nonprofits and political campaigns ignite action and fuel change around the world by growing and engaging a base of support online. With Salsa, groups of all sizes can easily organize their supporters and chapters, fundraise, advocate, communicate through email and social media, host events and measure results. Salsa provides more than technology; it offers strategic best practices, training, highly rated support and a strong online community, so its clients can focus their energy on their mission. The company currently empowers more than 2,000 organizations’ and their more than 92 million donors, members, activists and fans across the globe. For media information, contact Leah Wilkinson, WilkinsonShein for Salsa, 703-907-0010 or firstname.lastname@example.org. Visit Salsa online at www.SalsaLabs.com.