SalsaBlog

End of Year Fundraising Software Tips for Nonprofits

The end-of-year season is upon us, and we’ve got a few fundraising software tips to help you end 2021 strong and get a jump start on those 2022 activities. You’ll find all these tips (and more) in our End of Year Strategy Guide for 2021, which is available as a free download now!

Craig Grella

Best Practices for Giving Tuesday Nonprofit Fundraising

The importance of Giving Tuesday to nonprofit fundraising cannot be overstated. For some organizations, Giving Tuesday donations can represent as much as 20% of their annual revenue. This year, Giving Tuesday has set an ambitious goal of helping nonprofits raise $3.4 billion.

Craig Grella

The Future Of Nonprofit Fundraising and Engagement

The next few months represent an important time for fundraising teams at nonprofits across the world with Giving Tuesday around the corner and end-of-year programs just beginning. While much of your work will be focused on executing the last few events of 2020, it’s always a good time to look ahead and to think about the future of your nonprofit fundraising strategies.  

Craig Grella

Matching Gifts & Giving Tuesday: How to Double Donations

One of the best fundraising strategies for all sorts of nonprofit organizations involves making the most of matching gifts⁠—which are essentially a two-for-one sale on donations. As Giving Tuesday approaches this year, ensuring impactful matching gift practices is more critical than ever before.

Adam Weinger

6 Core Nonprofit KPIs to Monitor the Health of Your Fundraising Program

With the end-of-year period quickly approaching, it’s a good time to audit your metrics to make sure your overall fundraising strategies are working as planned. In this article, you’ll find a list of 6 core nonprofit KPIs to help you monitor the health of your fundraising program and to compare your results to others across the nonprofit industry.

Craig Grella

iOS15 Updates and Email Open Rates: What You Need to Know

Apple has released its much-anticipated iOS15 software update which brings changes to how Apple devices handle privacy, especially for those using the native Mail App. We want to update you on the effect you will see with email open rates in your email marketing program.

Craig Grella

How to Write Emails That Your Donors Will Actually Open

Your donors’ inboxes are constantly filling with messages from individuals, businesses, news outlets, and more. Yet when done right, email is the most reliable funding stream for any nonprofit. Learning how to optimize an email that your donor is actually going to open, read, and respond to is crucial to your organization’s success.

Emily Friedrichs

11 Best Online Fundraising Tools to Boost Revenue

Online fundraising is an essential part of every nonprofit’s overall fundraising strategy, and the 11 applications that follow are some of the best online fundraising tools we’ve found to help your organization boost its revenue.

Craig Grella

Doing More Good, with Social Solutions, CyberGrants, and Apax!

We’re excited to share an exciting development today: EveryAction, including our Salsa brand, is combining with Social Solutions and CyberGrants, in an epic transaction catalyzed by Apax!

Salsa clients will still work with all the same people you love, and your contracts are not impacted at all, but you will now also have access to Social Solutions’ best-in-class case management and effort-to-outcomes software, as well as the CyberGrants full suite of Social Responsibility products, including their best in class grantmaking and employee engagement software.

Stu Trevelyan