Salsa Blog

10 Ways You Know Your Nonprofit Loves Data

QVKE96OD36.jpgNonprofits are finally getting on board the data train! We know that data can help improve decision-making, drive new initiatives and ultimately give your organization that extra push it sometimes needs to challenge conventional norms. While some organizations find adopting a new data-informed approach to be difficult, others are all too eager to embrace their inner-nerd.

 

Here’s how you can tell if your nonprofit really LOVES data...

1. Someone uses the terms “Big Data”, “ROI” and “KPI” in one sentence without cracking a smile

Data1_Whoa

2. You check yesterday’s stats with your morning coffee

morning-coffee

3. You’re in Google Analytics at least five times a day

Data3_NotAfraid

4. You always have a graph or screenshot to back up what you’re saying

Data4_bam

5. Running reports is what you do to feel calm during stressful days

Data5_Calm

6. You. Love. Tests. It’s actually kinda scary how much you love A/B testing your website and emails.  

Data6_Smart

7. You can stop any argument before it starts with the dreaded phrase “Well, that’s not what our data says…”

end-of-discussion

8. You can regularly find you and your colleagues geeking out over web stats during lunch

Data7_Geek

 9. You dream in dashboards

Data9_Dream

10. You get excited when something you thought would perform well on your site fails, because now you can learn from it! 

Data10_Failure 

 

Topics: Strategy