Welcome to the Salsa Blog

Direct mail fundraising is often a sore spot to talk about with many nonprofit organizations. Organizations tend to be hesitant toward this method because it is often viewed as old fashioned, so it's assumed that direct mail fundraising can't be enhanced by a tech solution. 

Your nonprofit's CRM is a hub for important information about each and every one of your donors. This stored information is key to unlocking new and advanced fundraising strategies for your organization.

For nonprofits of all shapes and sizes, Salesforce is their CRM of choice. This cloud-based constituent relationship management platform is extremely flexible for nonprofits with specific customization requirements. Salesforce offers rich constituent tracking, report building tools, and the ability to connect data together from multiple points.

Did you know that Salsa Engage now integrates with Salesforce? Now, the same nonprofits using Salesforce can start getting more out of Salsa Engage’s robust nonprofit software suite.

Your donors are the life source for your nonprofit. Without their generous gifts, you wouldn't be able to give back to the community in the capacity that you do currently. 

Figuring out the right way to connect with your supporters is a challenge that nonprofits of all shapes and sizes face.

Whether it’s planning effective stewardship strategies or extending relevant engagement opportunities, mastering donor relations should always be a top priority for nonprofits like yours.

If there’s one thing that challenges nonprofits campaign after campaign, it’s knowing how to effectively steward key donors to provide necessary support to your cause.

Whether your nonprofit has an undefined donor stewardship strategy, or your organization isn’t exactly sure what your donor stewardship goals should be, your team should take the time to brush up on some donor stewardship best practices.

When it comes to making connections with your supporters, there’s nothing more important than making people feel like your nonprofit is actually talking to them.

Instead of using the same communication, engagement, or fundraising strategies for your entire community, your team should instead take a segmented approach.

Mastering your nonprofit’s data strategy can be challenging. Many growing nonprofit organizations struggle to piece together accurate and informative insights into their community because they’re working with a patchwork system of isolated data tools.

If your team needs to better understand the community you serve, then it’s time to invest in a robust nonprofit CRM platform.

For years now, nonprofits of all shapes and sizes have known that to really make the most of your efforts, you need to find the right nonprofit software solution.

However, with so many types of nonprofit software out there that all aim to address different areas of your operations, deciding on what kind of tools to invest in can be a real sticking point behind the scenes.

The use of constituent relationship management software is a topic that’s always buzzing in the nonprofit sector, so it’s easy to get lost in the swarm. Luckily, our helpful pointers for CRMs will clear up any questions you might have about the software.

Donor retention is indescribably necessary for nonprofits of all sizes and focuses. Without satisfied donors, there are no funds to further your cause. It boils down to the simple fact that without your donors, you can’t keep afloat.