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If you've been researching CRM software for your nonprofit, or even if you haven't, you've likely heard of Salesforce. It's the world's leading CRM solution for businesses, nonprofits, consultants, and other organizations.

When you think about it, your donor data might just be your most valuable asset. It drives your donor communications, powers your fundraising efforts, and feeds your reports. Shouldn’t it be complete, accurate, and in tip-top shape?

When it comes to donor software, your nonprofit should take advantage of the right tools and resources to most effectively track your relationships with your supporters. After all, if you want to obtain new donors and retain the ones you have, the right software will help you manage all aspects of your interactions with them.

If your nonprofit is one of the tens of thousands currently using Salesforce as your CRM platform, how do you know that you're getting the most from your Salesforce donor management?

Direct mail fundraising is often a sore spot to talk about with many nonprofit organizations. Organizations tend to be hesitant toward this method because it is often viewed as old fashioned, so it's assumed that direct mail fundraising can't be enhanced by a tech solution. 

Your nonprofit's CRM is a hub for important information about each and every one of your donors. This stored information is key to unlocking new and advanced fundraising strategies for your organization.

For nonprofits of all shapes and sizes, Salesforce is their CRM of choice. This cloud-based constituent relationship management platform is extremely flexible for nonprofits with specific customization requirements. Salesforce offers rich constituent tracking, report building tools, and the ability to connect data together from multiple points.

Did you know that Salsa Engage now integrates with Salesforce? Now, the same nonprofits using Salesforce can start getting more out of Salsa Engage’s robust nonprofit software suite.

As we've expanded our use of digital tools to adhere to the needs of supporters and consumers, donor software has become an integral tool to nonprofits all over the world. 

Donor software helps nonprofits of all shapes, sizes, and missions to collect, store, and use the necessary information for effective outreach and communication with supporters. Therefore, to take control of your fundraising efforts, it's essential that your nonprofit invests in software that provides the best tools for their needs. 

Figuring out the right way to connect with your supporters is a challenge that nonprofits of all shapes and sizes face.

Whether it’s planning effective stewardship strategies or extending relevant engagement opportunities, mastering donor relations should always be a top priority for nonprofits like yours.

If there’s one thing that challenges nonprofits campaign after campaign, it’s knowing how to effectively steward key donors to provide necessary support to your cause.

Whether your nonprofit has an undefined donor stewardship strategy, or your organization isn’t exactly sure what your donor stewardship goals should be, your team should take the time to brush up on some donor stewardship best practices.

When it comes to making connections with your supporters, there’s nothing more important than making people feel like your nonprofit is actually talking to them.

Instead of using the same communication, engagement, or fundraising strategies for your entire community, your team should instead take a segmented approach.