Nonprofit organizations using Salesforce have a powerful and flexible tool at their disposal to track constituent information, manage campaign income, and generate intelligence needed to make smart decisions. In addition to the CRM capabilities that Salesforce provides, Nonprofit organizations also need purpose-built fundraising and advocacy tools.
Alex Jeter, on June 15, 2020
Fundraising software, the applications used by nonprofit organizations to manage fundraising campaigns, include a wide variety of software that provide everything from simple form building tools to complete supporter engagement systems.
At a minimum, fundraising software will include the ability to create digital forms that can be used by supporters to submit online donations. These systems will process payments and manage follow-up emails. Many fundraising systems are also full-fledged marketing automation tools - providing email automation, social post management, and campaign analytics. Complete supporter engagement systems may also include tools to manage Advocacy campaigns, Peer-to-Peer events, and other activities. The most advanced supporter engagement systems include Smart Engagement tools that automate certain tasks and provide advanced intelligence to prioritize tasks and guide an organization's strategy.
Wendy Levine, on June 15, 2020
Today's supporters are bombarded by requests to buy, donate, support, volunteer, and interact. It is no longer enough to design compelling messages that "rise above the noise." Modern nonprofits are employing "Smart Engagement" to get their message through.
Smart Engagement involves using technology and automated processes to focus on the most important tasks and to make the best decisions possible. It's about giving your staff the tools and the information they need to make smart decisions every day.
Gary Bradshaw, on May 12, 2020
Did you know that the ticketing platform you use could have a significant impact on ticket sales for your nonprofit events? That’s because not all ticketing platforms are equal. In fact, many of the big brands provide tools that are inadequate for nonprofit events that typically have limited budgets and need to not only sell tickets but also attract sponsors and donations.
Alex Jeter, on November 26, 2019
If your nonprofit has conducted research about CRM software, you've probably come across Salesforce. Salesforce is a popular CRM for both for-profit and nonprofit organizations.
Alex Jeter, on November 5, 2019
This post was submitted by our friends at Averill Solutions.
Many nonprofits plan for year-end fundraising months in advance, and with the season quickly approaching, it’s time to make sure your organization’s strategy is perfected.
Salsa Labs, on August 26, 2019
Managing a nonprofit takes lots of time and patience. From juggling donors to managing money to planning events, your to-do list never seems to end. Don't get too discouraged! Whatever you may encounter, there is a solution out there in the world of fundraising software.
Alex Jeter, on April 9, 2019
When we think of storytelling, we may think of childhood and bedtime stories. Yet storytelling has existed since the beginning of humankind. Cave drawings told stories before we developed the power of speech!
Alex Jeter, on March 27, 2019
One of the reasons that Salesforce is the world's leading CRM is that it is incredibly customizable. With an extensive number of Salesforce apps and integrations available, you can ensure you get the most out of your CRM.