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6 Best Practices for Writing a Major Gift Proposal

A formalized major gift proposal, whether mailed in a letter or delivered in presentation format,...

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7 Things You Must Do to Acquire and Retain Younger Donors
Fundraising
November 16, 2015

7 Things You Must Do to Acquire and Retain Younger Donors

When it comes to acquiring and retaining donors, it’s somewhat surprising that so many nonprofits seem to disregard younger audiences. Many times, organizations cling to the perception that because these individuals are younger and have less money, their contributions aren’t worth the time and investment. But for those organizations who have taken the time to invest in this Millennial generation, the rewards are often quite impressive.

Gift Range Calculators: How to Build a Custom Gift Chart
Fundraising
July 29, 2015

Gift Range Calculators: How to Build a Custom Gift Chart

As a fundraising professional, you're likely familiar with the basics of gift range calculators and how they can help you create an impactful fundraising strategy. 

A gift range calculator is a fundraising tool that tells you how many prospects you need at each giving level to reach your overall fundraising goal. Gift range calculators are designed to help nonprofits determine their overall strategy for a campaign or event.

By the end of this guide, you'll not only have a completed gift range calculator to use in your next fundraiser, but you'll also have a plan for how to use it. In this guide, we’ll provide insight into:

12 Companies with Top-Tier Employee Matching Gift Programs
Donor Management
July 23, 2015

12 Companies with Top-Tier Employee Matching Gift Programs

If you’re new to matching gifts, investigating companies with programs is like opening a door to a whole new universe. 

Double the Donation Integration Guide
Donor Management
July 17, 2015

Double the Donation Integration Guide

The Salsa and Double The Donation integration allows nonprofit organizations using Salsa Engage to plug-in the Double the Donation Matching Gifts Tool on any donation page or donation confirmation page. Launch your matching gifts strategy and start multiplying contributions.