The average donor retention rate for nonprofits is 38%. If your organization is losing more than half of its donors annually, what opportunities are you missing out on? More revenue? Major gift or legacy prospects? There are a lot of good reasons to increase your organization's retention rate.
In this webinar, we'll discuss the importance of donor retention and strategies you can implement to keep more of your donors. We'll also cover:
- Why retention must be part of your KPIs (key performance indicators)
- Two things donors consistently want from nonprofits they donate to
- What to include in a donor stewardship plan to increase retention